Published on Feb. 1, 2011
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Pre-Paid Legal Services Inc - Are The Complaints Justified?
Background: Pre-Paid Legal ("PPL") Services Inc. was founded by Harland Stonecipher when he could not find reasonable cost legal representation. His experience led him to believe that a market niche existed for the middle American to be able to afford legal representation. PPL was born.
The company supplies various types of representation throughout the United States and Canada for a range of budgets.
Some professionals and consumers complain that it is impossible to have adequate representation in such a cookie cutter fashion.
Let's take a closer look at the PPL opportunity and see if the complaints are warranted. Should they raise concerns about affiliation with this company?
The Product: PPL's seminal plan is for families. For $26/month members receive coverage for preventative planning, such as incorporation and entity selection, court costs and direct access to legal counsel.
Various law firms selected by PPL service the membership. Much like the KaiserPermanente approach to medical care, the member client does not get to select a lawyer. There is no guarantee that the lawyer/client 'fit' will be a good one.
Depending on the nature of the case involved, this could be a serious drawback or not. With the deep savings involved, the lack of personal connection may be of less concern.
Clearly, many member families think so. PPL's enrollment approximates 1.5 million families.
One consumer commented in a recent America Bar Association article: "Sometimes you can do with a lawyer who's merely competent, other times you need one who eats other attorneys for lunch."
You aren't going to get Robert Kardashian or Johnnie Cochran at PPL. But you may not need them.
Comp Plan: PPL offers sales consultants the chance of making a difference while making a living.'
All PPL programs are sold by independent consultants. Initial cost is $49 which buys a library of training literature and personal mentoring.
Commissions are earned when a new member enrolls. Those who recruit a downline can generate commissions on downline sales per a typical network model.
Training and Support: The Group Marketing Department's phone center offers assistance 7 days a week.
PPL advises newcomers to tap their 'warm market' of friends and family, the traditional MLM approach in play for Tupperware. Home and hotel meetings are part of the rep's starting agenda.
Templated websites are provided to reps along with webinar meetings.
The training program doesn't emphasize internet marketing training. As PPL values internet visibility with replicated websites, lack of internet training is somewhat surprising.
The PPL comp package compares well with its competition.
As a prospective consultant, you must have the personality to 'attack' your warm market. Alternatively, with proper internet marketing training and a mentor connection, you could take your promotions online, learn how to 'brand yourself' and make your PPL business roar.
Consumer complaints aside, Harlan Stonecipher's idea remains sound. it needs to be promoted with personal attention to fitting the right services with the right individuals. This could be done very efficiently online.
You won't have any complaints if you propel your Pre-Paid Legal Services Inc. business to success. Click on the link, fill out the box and get immediate, free access to video trainings, especially #2 and #3, that will show you how. Robert Kardashian and Johnnie Cochran would do that in a heartbeat!
Lauren Botney is an Online Marketing Coach and Mentor for what is arguably the World's Largest Internet Marketing School around. Specializing in Article Marketing, Social Media techniques and other essentials for profitable Internet Marketing. She is dedicated and stubborn. She trains complete newcomers and seasoned pros worldwide to achieve Financial Success. Through positive mentoring, proven business strategies and continuing education, you can stay ahead of trends and sharpen your competitive edge.
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